What will I learn

Green checkmark

How to build and create an effective and strategic marketing plan

Green checkmark

Setting SMART goals and how to meet them

Green checkmark

Mapping core target audience motivations to your experience to maximise revenue

Green checkmark

Setting marketing plan KPIs and measuring activity performance

Green checkmark

How to complete the Fáilte Ireland Marketing Plan Template

Similar resources and courses in this theme

A couple walking through the burren and a lighthouse is in the background

Access our live learning schedule

learniFI Live

Hear the most up-to-date content and interact directly during our live sessions with industry experts in a wide range of fields.