The objective of this session is to improve the performance of your various unpaid sources of traffic, be that performance of email marketing, Content Marketing, SEO etc., to help you build a bigger audience of potential buyers.
The module will give you a better understanding as to:
- What tactics are suitable to work on to drive more paid traffic from your platforms and campaigns
- Identifying the key actions to implement to drive more relevant traffic and because of this drive more sales.
- Determine who and when this will be measured and reported on in the business