What will I learn

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The latest research and consumer sentiment

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Mapping consumer tastes to your experience

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Channel mix overview

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Leveraging Fáilte Ireland's brand and domestic campaigns

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And much more

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Access our Live learning schedule

learniFI Live

Hear the most up-to-date content and interact directly during our live sessions with industry experts in a wide range of fields.

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Creating Your Digital Marketing Plan for 2025 Tourism Season

learniFI Live

Tuesday 14th January, 2.00pm – 4.00pm

This training guides you on choosing digital channels, budgeting, managing content, and measuring ROI.

Tactical Marketing Actions to Drive Shoulder Season Sales for SMEs

learniFI Live

Wednesday 26th February 2025, 2.00pm – 4.00pm 

This online workshop will teach you how to prepare for and implement your marketing activity for the season ahead.