Building Your Business Marketing Plan for 2025

Tuesday 21st January 2025, 10.00am – 12.00pm

Looking for a step-by-step guide to building a focused, concise, and actionable marketing plan for 2025? Want to better understand how to set smart goals and align actions to achieve your business objectives to continually optimise all your marketing activity?

This online programme will help you prepare, craft, and continually improve your marketing plan as you gain more feedback and information during implementation.

A lady walking on the beach and text that reads ready lets grow

Date: Tuesday 21st January 2025

Time: 10.00am - 12.00pm

Format: Live, online and interactive

Please note due to the interactive nature of these courses, they are not recorded

Suitable for: New or recently promoted Sales and Marketing Managers from all tourism business types. This is also suitable for those wishing to refresh their existing plan layout or content. 2 participants per business may register.

Registration: To register for this session, you will be redirected to the Fáilte Ireland's learniFI platform where you will be asked to sign in or sign up for an account

Building Your Business Marketing Plan for 2025

Tuesday 21st January 2025, 10.00am – 12.00pm

This online programme will help you prepare, craft, and continually improve your marketing plan as you gain more feedback and information during implementation.

Date: Tuesday 21st January 2025

Time: 10.00am - 12.00pm

Format: Live, online and interactive

Please note due to the interactive nature of these courses, they are not recorded

Registration: To register for this session, you will be redirected to the Fáilte Ireland's learniFI platform where you will be asked to sign in or sign up for an account

Building Your Business Marketing Plan for 2025

What will I learn

How to build and create an effective and strategic marketing plan.

Setting SMART goals and how to meet them.

Mapping core target audience motivations to your experience to maximise revenue.

Setting Marketing Plan KPIs and measuring activity performance

How to complete the Fáilte Ireland Marketing Plan Template.

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